You’ll be on a faster track to earn your living making music if you do two things extraordinarily well: develop your fan base and communicate with them often. People are much more likely to support you if they understand your mission.
In 2014, fifteen years after the first warning signs heralding the now legendary decline of the recorded music industry, the blame throwing and endless infighting that centres around that most black hole-like of music industry topics – online file sharing – continues.
What cannot be argued, however, is the simple fact that what happened over the last decade and a half definitely happened. Now, it is time to either find a solution to the problem of making a living as a musician in the twenty first century, or continue looking backwards, missing new opportunities, and eventually succumbing to the musty bargain bins of cultural irrelevance.
A complete solution that is universally embraced and applied by the whole music business has yet to appear. And before we can hope to reach that point, we have to ask: Where do we start?
I would suggest that we begin by reminding ourselves of…
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